Box Upon a Time review

Recently we had the opportunity to review a box of goodies from Box Upon a Time. The concept is similar to other box subscription type programs that are on the market however this one appears to be more tailored. Box Upon a Time specialise in children’s designer brands offering a selection of clothes chosen from their stylists to suit ages 0-3 years, based on your chosen styles and colours. There are 3 levels:

Silver (£29 per box) – you get 2-3 items with a saving of up to £30

Gold (£49 per box) – you get 3-4 items with a saving of up to £70

Platinum (£69 per box) – you get 4-5 items with a saving of up to £100

You can suspend your subscription at any time so you’re not tied in, plus if you don’t like the items you’re sent for any reason you can exchange them for a new box free of charge! We were sent their Silver level box, however as this was a sample box the items weren’t as tailored as they would be if you ordered directly, aside from age.  My diddy Eleanor is still a bit small to fit in these items but as soon as she fits in them I’ll no doubt be sharing pictures over on Instagram. So, let’s see what we got…


Piupuichick isn’t a brand was aware of before I received this box but it has to said, this is my favourite item of the 3. Their brand push out ‘cool, comfortable and vintage’ styles which are just to my taste. I love the collar and sleeves and I’m sure Eleanor is going to look adorable in this – possibly teamed with a pair of dungarees??

petit pim

This petit pim babygrow, although it’s admittedly cute and although plain, is fantastic quality and I’m sure it’ll keep Eleanor nice and warm at night once the colder weather starts to rear it’s ugly head. Petit pim’s style is ‘classic, innocent, and cute’ babies clothing ‘but with a modern and joyful touch’ and distiguish themselves for ‘being made from 100% Peruvian Pima cotton’.


Finally we received this beautiful baby grow from Piccalilly. It’s absolutely adorable, don’t you think? Now being a big fan of the likes of Frugi, you can tell I love bold patterns and Piccalilly very much fit this remit. I love the print and the embroidered bunny on the front.

Overall I was pleased with what we received and I would definitely say they were worth more than the £29 value of the box. I would liked to have been able to pick the styles/colours/clothing items to suit my own personal taste more accurately (which you can do ordering directly on their website). I think if you regularly buy branded clothing anyway then a long term subscription could well suit you and I do enjoy the air of mystery – let’s face it, it’s exciting receiving mystery items in the post – especially hugely discounted ones. But for me, I would more likely use this service to buy as a gift for a new baby.

The stylists appear to be doing a great job of finding beautiful brands to build their boxes with and I’m happy if only to have found 3 hidden gems (or maybe I’ve just not been looking in the right places??)

So, it’s a thumbs up from us!! What do you think?

If you want to find out more about Box Upon a Time you can find them in the following places:





*In order to conduct this review we were sent on of Box Upon a Time’s Silver box free of charge however all opinions are my own*

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  1. Aww these look really cute. The little collars are so sweet – really different to what you normally see :) x

  2. Mona

    I subscribed to Box Upon A Time not long ago! Really like the two boxes I received so far, just as pretty as the above images :). The brands really are quality, nothing I’ve been able to find in London high street shops… not for £29 anyway! Recommend it.

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